Salford Red Devils are delighted to announce a new partnership with iHeat, who will proudly take on the role of the sponsor for the iHeat Community East Stand on Salford Red Devils home games – with their brand prominently displayed at each end of the stand.

This partnership marks a step forward in our ongoing commitment to strengthening community ties.

As boiler installation experts, iHeat brings their warmth and dedication to the heart of Salford’s rugby community. The Community East Stand, will now bear the iHeat name, symbolising a fusion of sporting spirit and community warmth.

Chris Irwin, CCO at Salford Red Devils, said, “We are thrilled to welcome iHeat to the Salford Red Devils family. This partnership goes beyond a sponsorship; it’s about aligning with a company that shares our values and a mutual desire to contribute positively to our local community. We look forward to achieving great things together.”

iHeat’s specialisation in boiler installations mirrors our dedication to keeping the flames of passion alive among our fans. Together, we aim to create an environment where the community can come together to support the Red Devils and share in the excitement of rugby league.

Rick Hope, Chief Executive Officer at iHeat, shared their excitement about the partnership, stating, “At iHeat, we understand the importance of warmth not only in homes but also within the communities we serve. We are thrilled to partner with Salford Red Devils and contribute to the vibrant spirit of their fanbase. The Community East Stand is a symbol of unity, and we are honoured to be a part of it.”


Salford Red Devils today announce a new partnership with ABK Beer – already the Official Beer of Rugby League – who become the official sponsor of the club’s match day fanzone.

ABK Beer, part of the ROKiT Drinks group, is one of the most beloved and popular breweries in Germany, and will now feature prominently on match days at the Salford Stadium.

Chris Irwin, Salford Red Devils Chief Commercial Officer, said;

“We’re delighted to welcome the ABK Beer team to the Salford Red Devils family. We have been searching for an official fanzone partner for some time, and after speaking with the team at ROKiT following their announcement as the Official Beer of Rugby League, it became clear that they were a great fit.

“Whilst we’re looking forward to supporters having the opportunity to get their hands on the award-winning ABK Beer, we’re thrilled that the team share our enthusiasm for developing an exciting pre-match environment at the Salford Stadium.”

Simon Young, ROKiT Drinks, Chief Commercial Officer said:

“Following our agreement with RL Commercial, we’re delighted to secure Salford Red Devils as our first official partner within the Betfred Super League.

“We are so pleased to be partnering with a club whose ambition matches our own, and we look forward to working together to create a memorable matchday experience for all visitors at the Salford Stadium.”

Salford Red Devils become the first rugby league club to partner with ROKiT Drinks, and joins RL Commercial as the latest of a growing list of elite sports sponsorships that includes the BMW Motorrad British and World Superbike teams, the British FIA Formula 4 series, as well as snooker royalty in Ronnie O’Sullivan and Jimmy White.

For further information on ROKiT, please visit ROKiT.


Salford Red Devils are delighted to announce an exciting partnership with the Trafford Centre, Manchester’s premier shopping and leisure destination.

Whilst the collaboration marks a significant step in enhancing the visibility of Rugby League and the Red Devils within the local community, it also rekindles a special relationship, with iconic The Trafford Centre brand returning to the Salford Red Devils’ playing shirts for the first time since bygone days at the Willows.

A destination for over 30 million visitors annually, Trafford Centre offers Salford Red Devils an opportunity to amplify the reach of the club via owned-digital screens and live events, creating a unique synergy between sports and retail. These events aim to introduce Rugby League to a diverse audience and provide an immersive experience for visitors.

In addition to a further three live events throughout 2024, as a kick-off to this exciting collaboration, the Trafford Centre will host the Salford Red Devils’ season launch event on the 27th of January. This event promises an exhilarating showcase, featuring exhibition training sessions performed by the club’s foundation, women’s, and men’s teams in The Orient food court area. Visitors can expect an up-close look at the skills and dedication of the Red Devils across various facets of the game.

Furthermore, the season launch event will include exclusive player and coach interviews, offering fans a unique opportunity to gain insights into the upcoming season, team dynamics, and aspirations for the year ahead. This event aims to provide a memorable experience for both avid Rugby League enthusiasts and those new to the sport.

Salford Red Devils’ Chief Commercial Officer Chris Irwin expressed excitement about the season launch event, stating, “Trafford Centre provides an ideal platform for us to kick off our season with a bang. The exhibition training sessions and interviews will give our fans a closer look at the talent and dedication within our teams. We’re grateful for this opportunity to connect with our community in such a dynamic and engaging manner.”

Trafford Centre, known for its vibrant atmosphere and diverse offerings, is equally enthusiastic about hosting the season launch event. The occasion aligns with the Trafford Centre’s commitment to delivering exceptional experiences for its visitors.

Commenting on the collaboration and the upcoming event, Simon Layton, Centre Director at Trafford Centre, said, “We’re thrilled to welcome Salford Red Devils for their season launch event at the Trafford Centre, offering a unique blend of sportsmanship and entertainment for our guests. We look forward to hosting the exhibition training sessions and interviews, providing an immersive experience for fans and visitors alike.”

This partnership between Salford Red Devils and Trafford Centre symbolises a shared commitment to community engagement, entertainment, and the promotion of sports culture. The Red Devils look forward to an exciting year of collaboration, fostering a deeper connection with their fans and introducing Rugby League to a broader audience.


Salford Red Devils are delighted to announce a new and exciting partnership with Parello, the go-to property company for everything you’d ever need in property investment.

As a testament to the growing synergy between sports and local businesses, Parello will feature on the playing kit of Salford Red Devils throughout the upcoming 2024 season.

Chris Irwin, Chief Commercial Officer at Salford Red Devils, expressed his enthusiasm for the collaboration, stating: “We are thrilled to welcome Parello into the Red Devils family.

“This partnership signifies our commitment to fostering relationships within the Salford community and aligning ourselves with businesses that share our values of excellence and community engagement.

“We look forward to a successful season ahead with Parello by our side!”

Nick McCance, Founder of Parello, shared his excitement about the collaboration, saying: “At Parello, we are honoured to join forces with the Salford Red Devils, a team that embodies the spirit of resilience and dedication.

“At Parello, everyone we work with is a partner in our eyes but this is more than just a sponsorship; it’s a shared commitment to community, success, and the vibrant energy of Salford.

“We are eagerly anticipating seeing the Parello brand showcased on the playing kit and being part of the Red Devils’ journey.”

The partnership between Parello and Salford Red Devils signifies a powerful union between sports and local business, highlighting the importance of community engagement and shared values.

As the 2024 season approaches, fans can anticipate an exciting era for the Red Devils, fuelled by the support of Parello.

For more information on Parello visit their website HERE.

Salford Red Devils to host ‘Salford Health Day’ in partnership with AJ Bell

Salford Red Devils and Salford Red Devils Foundation are delighted to announce we will be hosting ‘Salford Health Day’, in partnership with AJ Bell.
This event will be part of the community’s World Health Day celebrations, and take place at our upcoming home fixture against Hull FC on Sunday 7th April.
Salford Health Day, in partnership with AJ Bell, will be brought to you by Salford Red Devils and the Salford Red Devils Foundation in conjunction with:
Salford Clinical Commissioning Group, Salford Council, Salford Royal Foundation Trust, Oasis-GB, Salford Metropolitan Athletic Club, Northern Care Alliance NHS Group, ABL Health, Salford University, Salford Community and Voluntary Services and AJ Bell.
As part of Salford Health Day, the aforementioned stakeholders have come together to help host health-related activities at the fixture against Hull FC.
Activities will include free health checks on the health bus, a health walk, instructor led bike ride, walking football and a 100-metre challenge where finalists will compete at half-time. Also, during the half-time break, there will a mass participation of tai chi which will be led from the field for supporters in attendance.
Salford City Mayor, Paul Dennett, said: “This is a fantastic idea and I’d encourage people going to the match to take part in the free health checks and activities on offer. There are many activities that take place in the city each week that you can find more about. It promises to be a great family day out for all.”
Tickets for our game against Hull FC on Sunday 7th April are now available to purchase from the The Salford Stadium Ticket Office, over the phone on 0161 786 1570 or online HERE.

Salford Red Devils confirm strategic partnership with Salford Royal

Salford Red Devils and Salford Royal NHS Foundation Trust are pleased to announce a strategic partnership.  
Salford Red Devils have collaborated with Salford Royal to develop a new partnership which supports the Trust and the club’s ambition to be the leading Super League club owned by and serving the local community.
The partnership includes a range of health and wellbeing awareness raising activities with Salford Red Devils players and coaching staff engaging with patients and staff throughout the 2019 season. There will also be a special collaboration for the upcoming Magic weekend which will raise money for heart monitors on the Trust’s stroke unit.
Ian Blease, Salford Red Devils Director of Rugby and Operations, said: “As a community owned club we want to promote the values and positive contribution of the game of rugby league. We want to instil pride and enrich the lives of our community. Following our recent announcement with Salford University our partnership with the outstanding Salford Royal is another great step to be the best both on and off the pitch.”
Salford Royal‘s Chief Officer, James Sumner, said: “Over the years we’ve welcomed a number of Salford Red Devils players on visits to our wards and services so we are extremely pleased to now develop this into a more formal collaboration to benefit our patients, staff and the club. We are extremely honored to be chosen as the partner organisation for the club’s Magic Weekend. Heart monitors are extremely important items on our stroke unit and can help our staff identify if a patient is at risk of having another stroke. We have lots more exciting plans to work together in the pipeline, including supporting the Club at one of their upcoming fixtures and inviting players and club staff to Salford Royal to join forces with our staff on health and wellbeing initiatives.”

Salford Red Devils join forces with XS Manchester

Salford Red Devils are pleased to announce a new media partnership with the radio station for Manchester, XS Manchester. Joining forces to deliver exciting and engaging content on and off the pitch.
With a shared passion for Manchester’s music and sport, the Club are looking forward to XS Manchester’s involvement with Salford Red Devils brand new match day experience and seeing the relationship grow.
The partnership will take place across multiple platforms, with presenter involvement, giveaways, on air advertising, pitch side branding and much more, throughout the 2019 Betfred Super League Season.
Watch this space!

Salford Red Devils enter exciting partnership with Bupa

Salford Red Devils are delighted to confirm an exciting new partnership with Bupa UK which will see the healthcare provider sponsor the pitch side team.
Bupa UK recently opened its largest office, Bupa Place, in Salford Quays and, much like Salford Red Devils, is looking to work closely with the Salford community. Across the UK, Bupa has around 2.2m insurance customers, provides care to 3.3m customers within its dental centres, health clinics and Bupa Cromwell Hospital, and has 6,800 residents across care homes and retirement villages.
Director of Rugby and Operations, Ian Blease, said: “This is a really exciting and promising partnership for both parties.
“With a big part of Bupa’s UK business being based at Salford Quays it makes complete sense for us to link-up with them as we continue to embed ourselves further into the Salford community.
“We’re delighted to now be partnered with a globally recognisable brand like Bupa and it shows a real ambition from the Club.
“We’re continuing to welcome new businesses and partners to Salford Red Devils all the time and this is just a sign of the positive direction the Club is moving in.”
Wayne Close, General Manager, Bupa Health Services, said: “Our new building in Salford Quays, Bupa Place, houses over 2,000 employees which makes us a major employer in the area. With this comes a responsibility to support our local community and we’re delighted to partner with the Salford Red Devils.
“This is part of a growing range of initiatives we are now looking to develop for residents of Salford and throughout Manchester.”
Bupa’s branding will feature on the pitch side team throughout the 2019 season which includes Assistant Coach Martin Gleeson and the medical team.

Partner | Salford Red Devils link-up with Flip Out Manchester

Salford Red Devils are excited to confirm a brand-new partnership with Flip Out Manchester which will see Salford Red Devils Season Ticket holders offered a unique discount code. 
A 50% discount is available to Salford Red Devils Season Ticket holders on one and two-hour bounce sessions when using the exclusive discount code. To receive the discount code, please E-Mail
Flip Out is the UK’s leading trampoline park operator and is officially the fastest-growing park operator in the world who have delivered 78 outlets in seven countries. They currently have parks in locations such as London, Glasgow, Bristol and, of course, Manchester where Salford Red Devils fans can now get discounted sessions.
Be sure to book your visit to Flip Out Manchester and enjoy their amazing facilities and sessions with a huge discount!
To check out more offers for 2019 Season Ticket holders, click HERE.
Salford Red Devils 2019 Season Tickets are still available to purchase from the Club Ticket Office, over the phone on 0161 786 1570 or online HERE. You can spread the cost via Direct Debit payments, for more details, click HERE. Season Tickets will now be at a reduced price on a pro-rata basis. Buy yours and take advantage of our amazing partnerships.

Partner | Nandos at Beyond Manchester give fans discount

Salford Red Devils are pleased to confirm our relationship with Nandos at Beyond Manchester will continue into a second season and Season Ticket holders will be able to reap the rewards.
2019 Salford Red Devils Season Ticket holders can get a massive 20% discount Monday to Friday between the hours of 12pm and 6pm and 10% off at all other times.
However, the benefits don’t extend to just Season Ticket holders as matchday ticket holders can receive a 10% discount on gamedays on production of their ticket.
Salford Red Devils have also issued out half-chicken vouchers to supporters at one of our recent pre-season friendlies thanks to this fantastic partnership.
Nandos at Beyond Manchester are now doing deliveries, simply call 0161 749 8457, sit back and await your Nandos!
To check out some of the other amazing offers for Salford Red Devils Season Ticket holders and supporters, click HERE.
Salford Red Devils 2019 Season Tickets are still available to purchase from the Club Ticket Office, over the phone on 0161 786 1570 or online HERE. You can spread the cost via Direct Debit payments, for more details, click HERE. Season Tickets will now be at a reduced price on a pro-rata basis. Buy yours and take advantage of our amazing partnerships.

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